Kindness Project launches ‘Kindness Kickstarter’ vegan meal plan - Nourish plant-based living

Kindness Project launches ‘Kindness Kickstarter’ vegan meal plan

A wholefoods approach to vegan eating offers us optimum nutrition with minimum environmental impact. Ready to give it a try? Join the brand new 28-day Kindness Kickstarter program, complete with dietitian-designed meal plan.

Kindness Project has just released its first ever free 28-day meal plan. Created in collaboration with vegan dietitian Ebony McCorkell APD, the ‘Kindness Kickstarter’ assists individuals shifting to a vegan lifestyle and caters to those seeking to transition towards plastic-free or zero-waste practices.

28 days of inspiration, with mouthwatering meals

The new Kindness Kickstarter launches on 28 February 2022, with free registration available to participants any time throughout the year. A series of 9 emails throughout the four-week program will provide useful resources, helpful tips, and encouragement intended to inspire, motivate and educate participants on how to lead the kindest lifestyle possible.

The meal plan contains nutritious and hearty recipes inspired by different cuisines from around the world, with week one featuring delicious Italian-inspired meals, week two featuring mouthwatering Latin American-inspired meals, week three showcasing incredible Greek inspired meals, and week four being inspired by the beautiful flavours of Asia.

Ebony McCorkell is a Melbourne-based Accredited Practising Dietitian with a focus on vegan nutrition, and an inclusive approach that rejects diet culture. She spent many months developing the recipes and schedules for the Kindness Kickstarter meal plan, with extensive feedback from dedicated recipe testers. “We hope that within this document you find enough food and inspiration that you can be well nourished throughout your new adventure into veganism,” she says.

Dishes from the Kindness Kickstarter vegan meal plan

A selection of dishes from the Kindness Kickstarter meal plan (images supplied)

Plant-based and planet-friendly living made easy

The Kindness Project team developed the Kindness Kickstarter with sustainability and accessibility at the forefront of their minds. The meal plan focuses on low-cost wholefood ingredients, and Kickstarter participants are supported throughout their journey with various guides on what ingredients can be obtained at local grocers, tips on zero-waste living, and a vegan pantry list.

“We want to help empower people to continually reduce their impact on humans, animals and the environment in their everyday lives”, says Campaign Director, Alix Livingstone.

The Kindness Kickstarter reflects a shift in attitudes around waste in our modern society, which is why the meal plan has a strong focus on plastic-free living. Whole foods like fruits, vegetables, legumes, seeds, and nuts, can be bought plastic free and in bulk from any local grocer, while being budget-friendly too.

In turn, shifting towards a plastic-free lifestyle reduces the level of harm we cause to animals, by reducing plastic pollution on land and in waterways, and eventually leading to less manufacturing of plastic products that cause high global emissions. With predictions suggesting there will be more plastic than fish in our oceans by 2050, now is the time to change the way we obtain our food along with what we eat.

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Founded in Melbourne in 2020, Kindness Project creates campaigns, resources, and blueprints for kinder industry transitions, community building activities, and empowering consumers to make kinder choices in their day-to-day lives. 

Participants can join the Kindness Kickstarter free of charge at any time of year, starting from 28 February 2022.


Catherine Laurence

Cathy is the digital editor at Nourish plant-based living; a long time vegan, she delights in making vibrant plant-powered living accessible and welcoming to all.

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